Treacy, Michael
The discipline of market leaders choose your customers, narrow your focus, dominate your market - Reading, MA Addison Wesley 1995 - 208 p.
D., 12/03
0-201-40648-9
Competition
Market segmentation
Qualityof products
Customer service
The discipline of market leaders choose your customers, narrow your focus, dominate your market - Reading, MA Addison Wesley 1995 - 208 p.
D., 12/03
0-201-40648-9
Competition
Market segmentation
Qualityof products
Customer service